Ad spending is climbing, thanks to tireless consumers — and artificial intelligence

Jun 11, 2024
AI promises to improve ad targeting. It can also generate content tailored to individuals.
Artificial intelligence could inform more than 94% of ad spending before the end of the decade, a GroupM report says.
Craig T Fruchtman/Getty Images

Is Apple late to embrace AI or right on time?

Jun 10, 2024
Apple announced new AI integrations for text, email, photos and Siri. It’s also adding ChatGPT capabilities into operating systems.
Apple announced new AI integrations for text, email, photos and Siri on Monday at its annual developers conference.
Justin Sullivan/Getty Images

How many jobs are being gained or lost due to AI? There are some clues.

Jun 7, 2024
The Bureau of Labor Statistics' monthly survey doesn't track jobs added or subtracted due to AI – at least not yet.
Axel Heimken/AFP via Getty Images

Zoom cashiers may signal a new era of digital offshoring and remote work

May 27, 2024
With advancements in tech and AI, outsourcing looks different now.
Cashiers of the future may actually be taking your order from thousands of miles away.
Miguel Medina/AFP via Getty Images
A screenshot of Google's new AI-generated summary tool — and some radical self-honesty on its shortcomings.
Google

Commerce chief lays out blueprint for chip manufacturing in America

May 10, 2024
The supply chain is being built to reduce U.S. vulnerability and seize opportunities like artificial intelligence, Raimondo says.
Commerce Secretary Gina Raimondo discussed chips, China and jobs with Marketplace's Kai Ryssdal in Washington.
Nancy Farghalli/Marketplace

Investors now get to see behind the scenes of newly public Reddit

May 7, 2024
Selling data to help train AI models is a big part of Reddit's plan to make money now that it's a public company.
Reddit went public on the New York Stock Exchange in March.
Spencer Platt/Getty Images

For public good, not for profit.

Climate change is the focus in shared curriculum for business schools

"We can't really address the problem without engaging business at full scale," says Columbia Business School's Bruce Usher.
The Open Climate Curriculum is a free, shareable resource for educators to teach business students about the climate crisis.
John Moore/Getty Images

Small businesses could see big gains by boosting productivity

And they can achieve that through better collaboration with companies big and small in their industries.
"Small businesses are, really, the backbone of the economy in so many ways," says McKinsey's Anu Madgavkar.
iStock/Getty Images Plus

What can the dot-com bubble teach us about the future of AI?

Apr 18, 2024
In the 1990s, Wall Street was very enthusiastic about the internet — and lost a ton of money because of that enthusiasm.
The burgeoning field of artificial intelligence is often compared to the birth of the internet in the 1990s, when many tech companies did too much too quickly and collapsed.
Frederic J. Brown/AFP via Getty Images